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Human resource is the foundation of any business. It has to be managed in terms of getting efficient results. This unit focuses on all such activities that have their impact on the practices of Strategic Human Resource management. The Report initiates with the discussion of the HRM model proposed by Guest. The implications of the strategic approach to HRM on line managers and employees have also been discussed. The unit continues with the description of flexibility at the workplace and various practices of flexibility that help the employees to manage work life balance. Further, it focuses on the role of HR in managing the diversity and implementing the approaches of equal opportunities in the organisation. Last section of the report argues about the health and safety legislation in UK and their impact on the HR practices.

Corporate Innovation and Entrepreneurship

In the contemporary era, wherein competition in every sector is getting intense, organisations are required to maintain an environment of creativity and innovation in order to differentiate itself from other competitors. Maintaining innovation and creativity is very significant in ensuring the growth, success and sustainability of an organisation in regard to the increasing consumer demands and fierce competition. Creativity and innovation not only ensure sustainability of large-sized organisations, but also the firms that are small-sized and require a competitive edge. Innovation allows an organisation to showcase its business abilities by modifying its functions, operations and business models in such a way that it reflects an enhanced image of the organisation in front of the consumers in the form of improved products and services (Puccio, Cabra and Schwagler, 2017). Creativity is one of the primary forces that drive innovation in an organisation, enhance organisational productivity and improves the problem-solving process of an organisation. Thus, it is essential for the organisations to promote and maintain innovation as well as creative thinking so as to ensure growth and sustainability (Puccio, Cabra and Schwagler, 2017). In this regard, this report primarily intends to formulate a plan for an organisation so as to promote creative thinking with a purpose of enhancing innovation and corporate entrepreneurship. The organisation which has been taken as a reference in this report is Matchbox Architects Live Consultancy which is a project management-based company of the United Kingdom. In an attempt to gain in-depth knowledge about the role of creative thinking and innovation relevant literary findings has been discussed in this report with the help of credible books, journals and online articles.

Innovation and commercialization

Innovation is an iterative process of doing both matching the needs and desires of the clients to the technological competencies so that they could fill the gaps of the knowledge about the product conception, design, marketing and several other processes. The commercialization has been depending on the abilities of the firms such as of Mr Daniel Green in the project so that they could establish and protect the development and along with it protect the propitiatory benefits in the marketplace. In the assignment below the difference between invention and innovation will be explained along with the value and vitality of difference to the diverse organisations and the different ways to engage with the leadership and culture. The 4p’s of innovation will be discussed and the diverse approaches that Mr Green can adopt for his Healthy juice firm will also be deliberated. The recommendations will also be provided so that Mr Green can take the sips of innovation for his innovative and high-end products that would be ruling the market for their uniqueness.